what's on my mind right now
91% of adults report feeling safer because of cell phones.
This is from Pew’s latest on adults and cell phone usage, and it brings up an interesting point. While the Pew report seems to focus using cell phones in the case of an emergency, think of the other ways safety comes with a mobile device:
· You don’t have to worry about getting lost anymore. Directions at your fingertips.
· Having a bad day or moment? Call or text someone to cheer you up.
· Considering a purchase? Call someone, or even better, read dozens of reviews online.
· And of course, you always have the plan in place for friends to call and save you during a bad date
How does a cell phone make you feel safe? Worth exploring, and worth considering if you’re looking for a way to connect with consumers.
http://pewinternet.org/Reports/2010/Cell-Phones-and-American-Adults/Overview.aspx
